Privacy Policy
This Privacy Policy describes how Fresh Feels Co Pty Ltd (“Fresh Feels”, “we”, “our”, “us”) collects, uses, and discloses your personal information when you visit or make a purchase from our website.
We are committed to protecting your privacy in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
- Collecting Personal Information
- Device Information
- Order Information
- Customer Support Information
- Minors
- Sharing Personal Information
- Behavioural Advertising
- Using Personal Information
- Lawful Basis for Processing (International Visitors)
- Retention
- Automated Decision-Making
- Your Rights
- Cookies
- Cookies, Pixels and Tracking Technologies
- Do Not Track
- Changes to this Policy
- Contact
Collecting Personal Information
When you visit our website, we collect certain information about your device, your interaction with our website, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.
In this Privacy Policy, “Personal Information” means information or an opinion about an identified individual, or an individual who is reasonably identifiable.
Device Information
Examples collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the website.
Purpose: to load the website accurately, and to perform analytics on usage to optimise performance.
Source: collected automatically using cookies, log files, web beacons, tags, or pixels.
Disclosure: shared with Shopify, our ecommerce platform provider.
Order Information
Examples collected: name, billing address, shipping address, payment information (including credit card numbers or other secure payment details), email address, and phone number.
Purpose: to provide products or services, process payments, arrange shipping, provide invoices and order confirmations, communicate with you, screen orders for fraud, and, if you opt in, provide marketing communications.
Source: collected directly from you.
Disclosure: shared with Shopify and payment processors as necessary.
Customer Support Information
Examples collected: name, email, phone number, details of your enquiry.
Purpose: to provide customer support.
Source: collected directly from you.
Disclosure: shared with Shopify or relevant service providers if required to resolve issues.
Minors
Our website is not intended for individuals under the age of 18. We do not knowingly collect Personal Information from children. If you are a parent or guardian and believe your child has provided Personal Information, please contact us at the details below to request deletion.
Sharing Personal Information
We share your Personal Information with service providers to help us provide our services and fulfil our contracts with you, as described above. For example:
- We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
We may disclose your Personal Information to comply with applicable laws and regulations, to respond to lawful requests for information, or to protect our rights.
Behavioural Advertising
We use your Personal Information to provide targeted advertising or marketing communications we believe may be of interest to you. For example:
- We use Google Analytics to understand how customers use our website. Read more about how Google uses your Personal Information here: https://policies.google.com/privacy. You can opt out here: https://tools.google.com/dlpage/gaoptout.
- We may share information about your use of our website, purchases, and interaction with our ads with advertising partners.
You can opt out of targeted advertising by adjusting settings on:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Using Personal Information
We use your Personal Information to provide our services, which includes:
- Offering products for sale.
- Processing payments.
- Shipping and fulfilling your order.
- Keeping you informed about new products, services and offers if you opt in.
Lawful Basis for Processing (International Visitors)
For residents of the European Economic Area (EEA), we process your Personal Information under the following lawful bases:
- Your consent.
- The performance of the contract between you and us.
- Compliance with our legal obligations.
- Our legitimate interests, provided these do not override your fundamental rights and freedoms.
Retention
We retain your Personal Information for as long as necessary to provide you with our services or as otherwise required by law. You may request deletion of your Personal Information by contacting us using the details below, subject to legal requirements.
Automated Decision-Making
We do not use fully automated decision-making that has a legal or significant effect on you. Shopify may use limited automated tools to help prevent fraud, such as temporary denylisting of IP addresses associated with repeated failed transactions.
Your Rights
Australia
You may request access to, or correction of, the Personal Information we hold about you by contacting us at the details below.
EEA Residents
You have the right to access the Personal Information we hold about you, to port it to a new service, and to request correction, updating, or erasure.
California Residents
Under the California Consumer Privacy Act (CCPA), you have rights to access, port, and delete your Personal Information. If you wish to exercise these rights, please contact us at the details below.
Cookies
We use cookies to improve your browsing experience, remember your preferences, and analyse website traffic. Most browsers accept cookies by default but allow you to disable or manage them.
Blocking cookies may limit the functionality of our website.
Cookies, Pixels and Tracking Technologies
In addition to cookies, we use tracking technologies such as the Meta (Facebook) Pixel, Google Analytics tags, and similar tools. These technologies help us:
- Understand how visitors use our website.
- Measure the effectiveness of our marketing campaigns.
- Deliver more relevant advertising on third-party platforms such as Facebook and Instagram.
These tools may collect information about your browsing behaviour, including which pages you view, items you add to cart, and purchases you make. This information may be linked with your profile on those advertising platforms so we can provide personalised advertising.
You can manage or opt out of tracking by:
- Adjusting your browser settings to block or clear cookies.
- Using the opt-out links provided above under “Behavioural Advertising”.
- Updating your ad preferences within platforms such as Facebook and Google.
We do not sell your personal information to third parties. All data collected via these tools is used to improve your experience with Fresh Feels and to ensure our advertising is relevant and useful.
Do Not Track
Please note that we do not alter our data collection practices when we receive a “Do Not Track” signal from your browser, as there is no consistent industry standard.
Changes to this Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted on this page.
Contact
Fresh Feels Co Pty Ltd
Email: support@freshfeels.com.au
Address: 98 Spencer Road, Nerang, Queensland Australia 4211